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2018年4月17日 星期二

Download: Identity and Attribution Roundup

Articles, insights and interviews to help you unravel the complexities of identity and attribution in today's digital age -

Marketer demand for a more complete, holistic attribution approach is rising, but given the complexity and companywide participation needed to make it work, it’s early days for those actively pursuing it. eMarketer has curated a Roundup of articles, insights and interviews to help you unravel identity and attribution.

Check out our Identity and Attribution Roundup to learn:

  • Where marketing attribution sits on the priority list
  • Why it may be in your best interest to revamp your data analytics
  • What’s difficult about personalization
  • How Hootsuite and Mindshare put the customer at the center
Receive your complimentary copy here.

The Roundup is presented by FullContact.

Sincerely,
eMarketer Editors

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