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2018年4月13日 星期五

Few People Are Comfortable Sharing Data Through Third Parties

According to a recent Vision Critical survey, just 16.7% of digital buyers in North America said they'd be fine with sharing their personal information through third parties.
Few People Are Comfortable Sharing Data Through Third Parties
 

According to a recent Vision Critical survey, just 16.7% of digital buyers in North America said they'd be fine with sharing their personal information through third parties. Full Article

eMarketer Podcast Series: Behind the Numbers

Discussions about the ways that digital is transforming media, marketing, business and even life. Each episode features conversations with eMarketer forecasters and analysts about the stories "behind the numbers" of digital.

Listen in!
The Random Numbers Podcast
 

In today's episode of "Behind the Numbers," test your digital savvy in a guessing game involving a variety of numbers from the eMarketer database. Listen In

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Data Feed
 

Social Actions: Despite concerns about personal data, a new study from Tellwut found that nearly seven in 10 internet users who are on Facebook don't plan on closing their account. Just 3% of respondents said they closed their Facebook account following the Cambridge Analytica scandal.

Deadline Approaching: Data from NetApp, which provides hybrid cloud services, reveals that three-quarters of US companies are worried about meeting the upcoming General Data Protection Regulation (GDPR) deadline. Some 40% of US businesses and 35% of global businesses think GDPR, which goes into effect May 25, "could threaten their existence due to financial penalties." What's more, over half of businesses in the US and 50% of those worldwide think that it can damage their reputation.

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