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2018年4月20日 星期五

Why Isn't Everyone Living in an AR/VR World?

Interest in augmented reality and virtual reality has been hyped for some time, but the tech hasn't reached mass adoption. Cost is certainly a factor, but it's not the only one.
Why Isn't Everyone Living in an AR/VR World?
 

Interest in augmented reality and virtual reality has been hyped for some time, but the tech hasn't reached mass adoption. Cost is certainly a factor, but it's not the only one. Full Article

What Millennial Women Want and How to Reach Them

Millennial women spend more than any other segment of the US population, making them a cohort marketers can't afford to ignore. Together, Merkle, Levo and Express will discuss research findings on the financial patterns of this group — revealing what influences their brand choices.

Join the May 8th webinar
"The People Who Don't"
 

Pretty much everyone watches TV, surfs the web, checks email and logs on to social sites, right? Wrong! For almost every activity, a small portion of the population isn't participating. On today's episode of the "Behind the Numbers" podcast, we discuss "the people who don't" and break out the numbers for a wide variety of activities. Full Article

Data Feed
 

Blockchain Healthcare: A lot has been written about how blockchain's distributed ledger could change financial transactions and digital advertising. But the technology could also make a significant impact in the healthcare industry. BIS Research estimates the global blockchain healthcare market at $176.8 million this year, but expects it will grow to $5.61 billion by 2025.

Marketing Tools: A new study from Constant Contact, which looked at which marketing tools small-business owners use most, found that more (42%) rely on email marketing above all others, including online advertising (39%) and paid social content (37%).

Full Article

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